Skip to content

Ideas for builders

102 small software businesses you could launch in weeks, each with one buyer and a price.

What you bring

All 102 ideas

  1. Agency$199

    A pre-launch check for apps built with AI tools, with a list of fixes

    Why it could work
    People who build an app with AI tools want someone to check it before strangers use it.
    Skills you can bring
    Experience as a software engineer or security tester
  2. Reports$39

    A job-offer review for engineers, covering the employer, fair pay and how to negotiate

    Why it could work
    Engineers holding an offer have a deadline and money at stake, and most of the research is public.
    Skills you can bring
    Years of hiring or recruiting engineers
  3. Software$49–$199/mo per repo

    Automatic fixes for software teams when an API they use changes

    Why it could work
    Teams put off upgrades, and AI can read the changelog and write the fix for a person to review.
    Skills you can bring
    Deep knowledge of one widely used API
  4. Agency$299 per fix

    Fixes for broken apps built with AI tools, with a plain account of what went wrong

    Why it could work
    Founders who built an app with AI tools often can't debug it, and they need it working today.
    Skills you can bring
    Fast debugging in many languages and frameworks
  5. Software$29–$99/mo

    A service that lets AI agents search current building permits, gathered from city records

    Why it could work
    Teams building agents need current data, and public records are messy enough that they'll pay for a clean copy.
    Skills you can bring
    Data engineering experience with public records
  6. Reports$299

    A report for software companies on whether an AI agent can sign up, use their API and pay

    Why it could work
    Buyers now send AI agents to try products, and most sign-up pages were built only for people.
    Skills you can bring
    Experience designing APIs and testing sign-up flows
  7. Software$199/mo

    An AI phone agent that answers plumbers' evening calls and books the job

    Why it could work
    A missed evening call is a lost job for a plumber, and AI voice agents can now take a booking reliably.
    Skills you can bring
    Experience building with voice and calendar APIs
  8. Reports$79

    A severance review for laid-off tech workers, with what's usual and a script to ask for more

    Why it could work
    People offered severance have a short deadline to sign, and most have never negotiated one.
    Skills you can bring
    Management or HR experience at a tech company
  9. Software$99–$499/mo

    Security scores for the connectors teams add to their AI agents, with a paid report per team

    Why it could work
    Teams connecting AI agents to their systems want to know which connectors are safe to install.
    Skills you can bring
    Security expertise and contacts who choose tools at companies
  10. Reports$299

    A cloud bill review for startups spending under $20,000 a month, listing the five biggest savings

    Why it could work
    Small teams rarely have anyone watching the cloud bill, and the biggest savings are often a few settings.
    Skills you can bring
    Hands-on cloud operations experience
  11. Agency$399

    A check that runs every code sample in a developer tool's docs and fixes the broken ones

    Why it could work
    Broken code samples cost developer tools sign-ups, and AI can run every sample against the latest release.
    Skills you can bring
    Experience writing developer documentation
  12. Trading$149/mo

    A monthly report on how AI assistants describe one developer tool and which rivals they suggest

    Why it could work
    Developers now ask AI assistants which tool to use, and companies can't see those answers on their own.
    Skills you can bring
    Developer marketing experience
  13. Agency$299

    A launch kit for a new developer tool, with the launch post, a demo clip and a FAQ

    Why it could work
    Builders finish the product and then stall on the launch, and a launch gets only one first day.
    Skills you can bring
    Experience launching developer products
  14. Software$49/mo

    Alerts for teams running AI agents when a run loops or goes over its budget

    Why it could work
    Teams running AI agents get surprise bills from runs that loop, and a simple watcher catches most of them.
    Skills you can bring
    Experience running AI agents in production
  15. Software$9/mo

    Monitoring for small teams' scheduled jobs, with an alert when a job fails to run

    Why it could work
    A scheduled job that silently stops is often found weeks later, and a missed-run alert is cheap to provide.
    Skills you can bring
    Operations experience and taste for small developer tools
  16. Software$15 per seat/mo

    A shared viewer for coding-agent sessions, so a team can watch, comment on and take over a run

    Why it could work
    Coding agents run in one person's terminal, and teams want to review and steer that work together.
    Skills you can bring
    Building developer tools and leading a team that uses agents
  17. Software$20/mo per tool

    Private hosting for the small internal tools teams now build with AI, for up to ten people

    Why it could work
    People can now build a small tool for their team in an afternoon, then have nowhere safe to share it.
    Skills you can bring
    Infrastructure experience and a feel for what non-engineers need
  18. Agency$149

    Résumé rewrites for senior engineers, written from their own pull requests and design docs

    Why it could work
    Senior engineers undersell their work, and the record of what they shipped is already written down.
    Skills you can bring
    Years of hiring engineers
  19. Digital$99

    Take-home tests and grading guides for small companies hiring a backend engineer

    Why it could work
    Small companies hire rarely and lack a fair, tested assignment, and a good grading guide saves hours per hire.
    Skills you can bring
    Experience interviewing many engineers
  20. Digital$29 per session

    System-design interview practice for engineers, with an AI interviewer and a written debrief

    Why it could work
    Candidates want realistic practice on their own schedule, and a written debrief shows what to fix.
    Skills you can bring
    Having run many system-design interviews
  21. Software$49/mo

    Weekly release notes for small software companies, written from the code changes they merged

    Why it could work
    Customers want to see progress, and engineers rarely have time to describe it in plain words.
    Skills you can bring
    Experience writing for software customers
  22. Software$99/mo

    A support agent for small software companies that answers from the docs and hands off hard cases

    Why it could work
    Founders answer the same questions every day, and most of the answers are already in their docs.
    Skills you can bring
    Experience running customer support for a software product
  23. Software$49–$199/mo

    An API that reads freight invoice PDFs and returns clean data for logistics companies

    Why it could work
    Back offices still retype documents by hand, and one document type can be read very accurately.
    Skills you can bring
    Knowing one industry's paperwork and building data pipelines
  24. Reports$149

    A report for software teams on which of their open-source packages are abandoned or risky

    Why it could work
    Teams depend on hundreds of packages and can't tell which ones will cause the next outage or breach.
    Skills you can bring
    Years maintaining large codebases
  25. Reports$249

    An open-source license report on a startup's code before a funding round or sale

    Why it could work
    Investors and buyers ask about licenses late in a deal, and founders need the answer within days.
    Skills you can bring
    Knowledge of open-source licenses and careful writing
  26. Trading$29/mo

    A daily email of the security advisories that affect a company's own software packages

    Why it could work
    General security feeds are noisy, and teams care only about the packages they actually run.
    Skills you can bring
    Security operations experience
  27. Trading$19/mo

    A weekly email of breaking changes in the libraries a team uses, with upgrade notes

    Why it could work
    Upgrades cost less when teams see them coming, and changelogs are scattered across many sites.
    Skills you can bring
    Years of work in one programming language's ecosystem
  28. Trading$19/mo

    A daily list of AI model prices, limits and shutdown dates, readable from code

    Why it could work
    Teams choose AI models on price and limits that change often, and they want one current list.
    Skills you can bring
    Experience building with many AI model providers
  29. Software$49/mo

    Tests that run a team's AI prompts on each new model and show what changed

    Why it could work
    A model update can quietly change a product's answers, and teams want to see the difference before users do.
    Skills you can bring
    Experience shipping AI features
  30. Digital$299

    Labeled sample invoices for teams testing which AI model reads them best

    Why it could work
    Teams need realistic test data to compare AI models, and labeling a set takes days they don't have.
    Skills you can bring
    Knowing one task's edge cases and labeling data carefully
  31. Software$29/mo

    Issue sorting for open-source maintainers, with duplicates flagged and a weekly summary

    Why it could work
    Maintainers get more issues than they can read, and AI can sort them for a person to confirm.
    Skills you can bring
    Experience maintaining an open-source project
  32. Software$29/mo per repo

    Code review comments for small teams that catch one framework's common mistakes

    Why it could work
    Small teams often lack a senior reviewer for their stack, and each framework's common mistakes are well known.
    Skills you can bring
    Senior experience in one framework
  33. Software$49/mo

    A bot that finds old feature flags in a team's code and opens pull requests to remove them

    Why it could work
    Old flags pile up into risky dead code, and removing them is tedious work nobody schedules.
    Skills you can bring
    Experience working in large codebases
  34. Reports$49/mo

    A weekly report on a team's flaky tests, with the worst ones and their likely causes

    Why it could work
    Flaky tests waste hours of reruns each week, and the evidence already sits in the build logs.
    Skills you can bring
    Experience owning a team's build and test pipeline
  35. Software$49/mo

    Incident reports drafted from a team's chat and alerts, ready to review the next morning

    Why it could work
    Teams skip incident reports after a long night, and the timeline is already in the chat and alerts.
    Skills you can bring
    Experience running incidents and writing reviews of them
  36. Software$29/mo

    Morning handoff notes for on-call engineers, written from the night's alerts and fixes

    Why it could work
    Handoffs lose context across time zones, and a short written summary saves the next engineer an hour.
    Skills you can bring
    Years on call for production systems
  37. Software$5 per user/mo

    A chat bot that writes each engineer's daily standup from yesterday's commits and tickets

    Why it could work
    Engineers dislike writing status updates, and most of what they'd say is already in their tools.
    Skills you can bring
    Experience leading engineering teams
  38. Software$199/mo

    Client libraries in three languages for API companies, built from their API spec and kept current

    Why it could work
    API companies need client libraries but can't staff them, and an accurate spec does most of the work.
    Skills you can bring
    Writing libraries in several programming languages
  39. Software$15/mo

    A tool that records, replays and compares webhooks for developers debugging them

    Why it could work
    Debugging webhooks means waiting for real events, and replaying a saved one skips the wait.
    Skills you can bring
    Experience building integrations between software systems
  40. Software$9/mo

    A status page with uptime checks for one-person software companies, set up in a minute

    Why it could work
    Solo founders need to look reliable, and a status page answers customers before they write in.
    Skills you can bring
    Experience building small, reliable web services
  41. Software$19/mo for 10,000 checks

    An API that checks email addresses and phone numbers on sign-up forms, priced per thousand checks

    Why it could work
    Fake and mistyped sign-ups waste money on email and support, and a check at the form stops them.
    Skills you can bring
    Building APIs and understanding email delivery
  42. Software$19–$79/mo

    An API that turns web pages into screenshots and PDFs for developers, with caching

    Why it could work
    Rendering web pages reliably is fiddly work that most teams would rather pay for than run.
    Skills you can bring
    Experience running headless browsers at scale
  43. Software$49/mo

    An AI agent that asks a software company's cancelling customers why they left and sorts the answers

    Why it could work
    Founders rarely learn why customers leave, and a short personal email gets more replies than a form.
    Skills you can bring
    Experience in customer research or customer success
  44. Software$49/mo

    A weekly summary of a small software team's customer feedback, grouped by theme

    Why it could work
    Small teams hear from customers in support, reviews and sales calls, and lose the pattern across them.
    Skills you can bring
    Product management experience
  45. Trading$29/mo

    App store review alerts for indie developers, sorted into bugs, feature requests and praise

    Why it could work
    Reviews reveal bugs before support tickets do, and indie developers rarely read every one.
    Skills you can bring
    Experience shipping mobile apps
  46. Reports$19/mo

    A weekly revenue email for small software companies, with recurring revenue, churn and cohorts

    Why it could work
    Founders check revenue across a dozen tabs, and one Monday email answers how the business is doing.
    Skills you can bring
    Knowing subscription metrics and building data pipelines
  47. Agency$799

    A usage and revenue dashboard for a small software company, built on its own database in a week

    Why it could work
    Founders want usage and revenue in one place, and a focused one-week build beats a month of setup.
    Skills you can bring
    SQL and data modeling experience
  48. Agency$999

    A written guide to an old codebase for its new owner, covering what runs and what's risky

    Why it could work
    New owners and new hires lose weeks learning old code, and AI can read every file quickly.
    Skills you can bring
    Years working in old codebases
  49. Agency$1,500

    A fixed-price upgrade of one app to its framework's next major version, as a reviewed pull request

    Why it could work
    Major upgrades sit in backlogs for years, and a fixed price for a known upgrade is easy to approve.
    Skills you can bring
    Deep knowledge of one framework's upgrade path
  50. Agency$99/mo

    Monthly upkeep for apps built with AI tools, covering updates, backups and small fixes

    Why it could work
    People who built an app without coding can't maintain it, and they'd rather pay than learn.
    Skills you can bring
    Broad web development experience
  51. Agency$499

    An accessibility review of a web app's main pages, with the fixes delivered as code changes

    Why it could work
    Teams want accessible products but lack the expertise, and fixes in code are worth more than a list.
    Skills you can bring
    Accessibility knowledge and front-end engineering
  52. Agency$199 per language

    Translation of a small app into five languages, delivered as files ready to merge

    Why it could work
    Small apps miss sales abroad because translation looks like a big project, but the work is well defined.
    Skills you can bring
    Experience adapting software for other languages
  53. Agency$999

    An API reference and quickstart guide for a developer tool company

    Why it could work
    Docs decide whether developers adopt a tool, and the engineers building it rarely have time to write them.
    Skills you can bring
    Technical writing experience
  54. Agency$499

    Docs set up so AI coding agents can read them, for developer tool companies

    Why it could work
    More developers now learn a tool through their AI agent, and agents work best from clean, structured docs.
    Skills you can bring
    Experience with documentation tools and how AI agents read sources
  55. Agency$499/mo

    One tested how-to page a week for a developer tool, written to be found in search

    Why it could work
    Developers search for how to do one thing, and a page that answers it brings sign-ups for years.
    Skills you can bring
    Experience writing for developers
  56. Reports$149

    A written review of a developer tool's landing page, with its headline and first section rewritten

    Why it could work
    Builders write landing pages for themselves, and an outside reader sees where visitors lose interest.
    Skills you can bring
    Experience marketing to developers
  57. Reports$249

    A pricing review for a small software company, with three options to try and how to test them

    Why it could work
    Most small software founders set a price once and never revisit it, though price changes move revenue fast.
    Skills you can bring
    Experience setting software prices
  58. Reports$199

    A review of a rival developer tool's pricing, docs and sign-up, showing where to beat it

    Why it could work
    Teams need to know where a rival is weak, and its public pages, docs and sign-up show most of it.
    Skills you can bring
    Product strategy experience
  59. Agency$399

    Onboarding emails for a small software company's new users, written and tested on real sign-ups

    Why it could work
    Most trial users never reach the feature that would keep them, and a few well-timed emails help.
    Skills you can bring
    Lifecycle email marketing experience
  60. Media$249

    A 60-second demo video for a developer tool, cut from a screen recording, with captions

    Why it could work
    A short demo shows a tool faster than any page, and most builders never make one.
    Skills you can bring
    Video editing experience
  61. Media$499

    Narrated video tours of a startup's codebase for onboarding new engineers

    Why it could work
    New hires lose weeks learning a codebase, and a recorded tour costs less than a senior engineer's time.
    Skills you can bring
    Explaining software architecture clearly
  62. Media$8/mo

    A paid weekly newsletter for engineers on one stack's changes, with upgrade notes and code

    Why it could work
    Engineers in one ecosystem want a single trusted summary, and they pay for the time it saves.
    Skills you can bring
    Years in one ecosystem and a voice engineers like reading
  63. Media$10/mo

    A weekly newsletter for working engineers on new AI research and what it changes in practice

    Why it could work
    Engineers can't read every paper, and they value someone turning research into practical decisions.
    Skills you can bring
    Reading research and building with AI models in production
  64. Media$5/mo

    A weekly newsletter on new open-source tools in one field, each one installed and tried

    Why it could work
    New tools appear every day, and engineers trust a reviewer who has actually run them.
    Skills you can bring
    Curiosity about tools and an honest reviewing voice
  65. Media$199

    A course for engineers on doing real work with coding agents, built around three working projects

    Why it could work
    Many engineers want to work well with coding agents, and real codebases teach more than tips do.
    Skills you can bring
    Shipping production work with coding agents
  66. Digital$39

    Instruction packs that help coding agents write better code in one framework

    Why it could work
    Coding agents write better code with good project rules, and few teams have time to write and test them.
    Skills you can bring
    Expertise in one framework and experience setting up agents
  67. Digital$149

    A starter kit for building a booking app, with sign-in and payments already set up

    Why it could work
    Builders want to skip the same setup each time, and a kit for one kind of app saves more of it.
    Skills you can bring
    Experience building production web apps
  68. Digital$29–$79

    Ready-made automation templates that handle new-client onboarding for small agencies

    Why it could work
    Small teams know what they want automated but not how to set it up, and a working template is enough.
    Skills you can bring
    Building automations and knowing one industry's routine work
  69. Digital$79

    Interface templates in React for engineers building internal admin tools

    Why it could work
    Engineers can build screens but struggle to make them look polished, and templates close that gap.
    Skills you can bring
    Interface design taste and front-end engineering
  70. Digital$149

    App store screenshots and listing text for indie iPhone apps, in every required size

    Why it could work
    The store listing decides downloads, and indie developers rarely design it well.
    Skills you can bring
    Visual design and writing short, persuasive copy
  71. Digital$39

    Templates for new engineering managers, covering one-on-ones, reviews, hiring and planning

    Why it could work
    New managers start without a playbook, and good templates prevent common early mistakes.
    Skills you can bring
    Years of managing engineers
  72. Digital$199

    Security policies for a startup's first security audit, written to match its own systems

    Why it could work
    A first audit asks for a stack of policies, and founders would rather edit a draft than start from nothing.
    Skills you can bring
    Compliance experience and plain, exact writing
  73. Agency$499 plus $99/mo

    Evidence gathering for a startup's first security audit, with screenshots, settings and a checklist

    Why it could work
    Audits stall while teams collect proof from many tools, and much of it can be gathered on a schedule.
    Skills you can bring
    Experience preparing companies for security audits
  74. Trading$99/mo

    A weekly summary of regulation changes for small fintech companies, with what each one requires

    Why it could work
    Small fintech companies can't staff a compliance team, and they need to know what changed and what to do.
    Skills you can bring
    Fintech or compliance experience
  75. Trading$49/mo

    A weekly list of public software contracts for small development shops, filtered by size and skills

    Why it could work
    Governments post contracts in many places, and small shops miss the ones they could win.
    Skills you can bring
    Experience selling to public agencies
  76. Trading$99/mo

    A weekly list of new commercial building permits in one city, for contractors who bid early

    Why it could work
    Contractors who hear about projects first win more bids, and permit data is public but hard to read.
    Skills you can bring
    Data engineering and knowing how contractors find work
  77. Trading$49/mo

    Alerts for product marketers when rival software companies change their pricing pages

    Why it could work
    Rival price changes matter to sales and marketing, and checking rivals' pages by hand is easy to forget.
    Skills you can bring
    Product marketing experience
  78. Trading$9/mo

    Uptime and speed history for AI model services, with alerts for teams that depend on them

    Why it could work
    Teams building on AI models need to know when a provider is slow, and official status pages lag.
    Skills you can bring
    Experience building monitoring systems
  79. Trading$9/mo

    A daily list of remote jobs for Elixir engineers, each showing the salary

    Why it could work
    Engineers in a niche language waste time filtering general job boards, and salary is what they check first.
    Skills you can bring
    Belonging to one language's developer community
  80. Software$99 per listing

    A job board for one programming language, paid for by employers per listing

    Why it could work
    Employers hiring for a niche language want qualified candidates, and a focused board brings them.
    Skills you can bring
    A following in one programming language's community
  81. Reports$29

    Salary ranges for one tech role in one city, drawn from public job postings and updated monthly

    Why it could work
    Candidates and small employers both need a fair range, and many job postings now list salaries.
    Skills you can bring
    Comfort with data and knowing how tech roles are leveled
  82. Reports$49

    A 90-day budget for a laid-off engineer, covering savings, health insurance and severance

    Why it could work
    The first weeks after a layoff are stressful, and a clear plan turns worry into decisions.
    Skills you can bring
    Personal finance know-how and a calm, practical voice
  83. Agency$199

    A portfolio site for an engineer, built from their public work, with one project written up

    Why it could work
    Hiring managers look for proof of work, and most engineers never write up what they built.
    Skills you can bring
    Web design and turning technical work into a story
  84. Agency$499

    A shortlist of five candidates for a seed-stage startup hiring its first engineer

    Why it could work
    Founders hiring their first engineer don't know where to look, and a vetted shortlist saves weeks.
    Skills you can bring
    Recruiting experience and a wide network of engineers
  85. Reports$999

    A technical review of a small software business's code for someone about to buy it

    Why it could work
    Buyers of small software businesses can't read the code themselves, and hidden problems cost them later.
    Skills you can bring
    Reviewing codebases quickly and judging the cost of fixes
  86. Trading$29/mo

    A weekly list of small software businesses for sale, each with a quick risk score

    Why it could work
    Listings are scattered across many sites, and buyers want a short list with the warning signs noted.
    Skills you can bring
    Having bought or sold a small software business
  87. Software$49/mo

    A daily spreadsheet of auction results from a public site, for teams that need the data

    Why it could work
    Teams want the data but not the upkeep, and they'll pay for a feed that keeps working.
    Skills you can bring
    Building data pipelines and knowing who needs one dataset
  88. Agency$499

    Customer data cleanup and import for a small company moving to a new CRM

    Why it could work
    CRM moves stall on messy data, and a fixed-price cleanup is easy for a small company to approve.
    Skills you can bring
    Data work and patience with messy spreadsheets
  89. Software$49/mo

    An AI agent that answers rental listing questions and books viewings for small landlords

    Why it could work
    Landlords lose good tenants by replying late, and most questions repeat the same facts.
    Skills you can bring
    Building messaging agents and knowing small landlords
  90. Software$199/mo

    An AI agent that texts vet clinic clients about overdue vaccines and books the visit

    Why it could work
    Clinics lose visits when reminders lapse, and a text that books in one reply works better than a call.
    Skills you can bring
    Integration work and selling to small clinics
  91. Software$19/mo

    An AI agent that sends freelancers' clients polite, regular reminders about overdue invoices

    Why it could work
    Freelancers hate chasing payment, and polite, steady reminders get invoices paid sooner.
    Skills you can bring
    Freelancing experience and writing firm, friendly emails
  92. Software$15/mo

    An AI agent that matches freelancers' receipts to card charges each week and flags missing ones

    Why it could work
    Freelancers dread hunting for receipts at tax time, and weekly matching keeps the books ready.
    Skills you can bring
    Bookkeeping habits and careful data handling
  93. Software$39/mo

    Call notes for recruiters, written into each candidate's record as soon as the call ends

    Why it could work
    Recruiters spend hours typing notes, and AI can now turn a call into a structured summary right away.
    Skills you can bring
    Recruiting experience and building with voice transcription
  94. Software$49/mo

    Daily job-site reports for small contractors, made from the photos crews already take

    Why it could work
    Contractors need a record for clients and disputes, and phone photos already capture the work.
    Skills you can bring
    Knowing construction work and building simple mobile apps
  95. Software$29/mo

    A daily check-in call to an older parent, with a short summary texted to the family

    Why it could work
    Families who live far away worry between visits, and a friendly daily call with a summary eases that.
    Skills you can bring
    Building voice agents and writing warm call scripts
  96. Software$9/mo

    A browser extension that rewrites a job seeker's résumé for whichever job listing is open

    Why it could work
    Job seekers apply to many roles, and rewriting a résumé for each one by hand takes too long.
    Skills you can bring
    Building browser extensions and knowing what recruiters screen for
  97. Software$5/mo

    A code editor add-on that explains one framework's error messages in plain words for beginners

    Why it could work
    Cryptic errors stall beginners, and an explanation with the likely fix saves them an hour.
    Skills you can bring
    Deep framework knowledge and teaching beginners
  98. Software$99 per team

    A command-line tool that sets up a new engineer's laptop for their team's stack in one step

    Why it could work
    Setup eats a new hire's first days, and a tested script lets them do real work on day one.
    Skills you can bring
    Developer tooling work and scripting across operating systems
  99. Software$29/mo

    Architecture diagrams for software teams, drawn from their code and redrawn on each merge

    Why it could work
    Diagrams go out of date the week they're drawn, and generating them from code keeps them accurate.
    Skills you can bring
    System design and a clear visual sense
  100. Agency$999

    Five customer interviews for a startup, recruited, run and summarized around one product question

    Why it could work
    Founders know they should talk to customers but don't, and a done-for-you round gives answers fast.
    Skills you can bring
    Interviewing users and summarizing what they said
  101. Media$199

    Launch-week content for an indie product, including five posts, a demo clip and an email

    Why it could work
    Builders run out of steam after shipping, and steady posts during launch week keep attention.
    Skills you can bring
    Writing for builders online and knowing what gets shared
  102. Media$500 per sponsor slot

    A sponsored video channel where each episode builds one small app with coding agents

    Why it could work
    Engineers like watching real builds, and sponsors pay to reach an audience of builders.
    Skills you can bring
    Building on camera and explaining choices as you go